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Article #85: KNOW YOUR RIGHTS

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Domain Name Registrations Generally "the person's offer to transfer, sell, or
As a general rule, you can register any otherwise assign thedomain name to the
domain name that is notalready registered mark owner or any third party for
(subject to trademark financialgain without having used, or
considerationsdiscussed below). If your having an intent to use, the domainname
domain name is sufficientlydistinctive, in the bona fide offering of any goods or
for example, jtdbizopps.com, the bit services, or theperson's prior conduct
before the indicating a pattern of such conduct."
.com may also be a common law trademark A common problem is identifying the
(unless, of course, it'sregistered and culprit. In Jan Tallent-
then it's a registered trademark). If you Dandridge's case, for example, the only
DO havea distinctive domain name, then information about theperpetrator
the discussion in the nextsection applies Registrant: Dave Web
to you. (JTDBIZOPPS-COM-DOM) Buy This Domain 5
If you don't have a distinctive domain Tpagrichnery St ., # 33
name, however, and bythis I mean a name Yerevan, Armenia 375010 AM 208.978.3555
that is "descriptive" or in general Call me skeptical, but somehow I doubt
usage,for example, "home-business.com", that's a real name andaddress.
then this name will be neithera common Fortunately, the Act has anticipated this
law trademark nor a registrable problem:
trademark. "The owner of a mark may file an in rem
In this case, once you've lost your civil action against adomain name [an "in
domain name registration,you are, not to rem" proceeding is an action against
put too fine a point on it, screwed. You thething rather than against a defendant
don'thave much in the way of recourse - in this context, itmeans that the court
other than for the "generic"legal avenues can make an order in relation to the
which may well be too expensive for you domainname itself rather than against
to pursue. Dave Web personally such asordering him
These avenues are discussed below. to surrender the domain name] ... ".
=> Domain Names and Trademarks And as for remedies, assuming you are
On the other hand, if you have a able to identify yourparticular scumbag,
distinctive domain name (i.e.,one that is these include injunctions and damages
not in common usage), then that name is (either actual or, in a case where your
also likelyto be a common law trademark individual name is atissue, statutory
(unless, as stated above, damages of between $1,000 and $100,000
you'veregistered it, in which case it's a perdomain name).
registered trademark. And,if you do have => Generic Legal Avenues
a common law trademark, I would recommend Whether or not you can pursue an action
thatyou register it. Registration can under the Act, there area number of legal
only strengthen your position.) avenues open to anyone in Jan's situation
The law generally sides with the (andby that, I mean, someone who is using
pre-existing trademark ownerover the the domain name to pointto a site that
domain name holder. In addition, the U.S. damages your reputation).
has enactedthe federal First off, let's recognize this practice
Anti-Cybersquatting Consumer Protection for what it is.
Act (the Extortion. Pure and simple. It's a crime.
"Act"). Under the Act, you can sue a So is criminaldefamation. Write a
cybersquatter to get backyour domain name strongly worded cease and desist letter
and sometimes damages to boot. So, tothe offender, threatening to report
what'sactionable under the Act? Here's an them to the District
extract from the Act itself: Attorney and/or the police and the
"A person shall be liable in a civil Federal Trade Commission aswell as
action by the owner of amark, including a instituting a civil suit. You are more
personal name which is protected as a likely to get aresult if the letter comes
mark ...if, without regard to the goods from your attorney.
or services of the parties, thatperson ­ If the offender doesn't comply, report
(i) has a bad faith intent to profit from them. As for what actionwill be taken,
that mark ...; and your guess is as good as mine but at
(ii) registers, traffics in, or uses a least you'vedone what you can.
domain name that ­ If you have the resources to do so, you
(I) in the case of a mark that is can also bring civilproceedings against
distinctive at the time ofregistration of the offender on the same grounds.
the domain name, is identical or Theconduct in question is egregious
confusinglysimilar to that mark; (II) in enough that you may well getpunitive
the case of a famous mark that isfamous damages awarded in your favor.
at the time of registration of the domain Finally, and I HATE to even suggest this,
name, isidentical or confusingly similar the mostcost-effective option of all may
to or dilutive of that mark; or be to pay what is demanded.
(III) is a [registered] trademark ..." That at least gets the domain name back
In terms of what constitutes "bad faith", under YOUR control whereit belongs. And
the Act provides thatthe court may there's nothing to stop you turning
consider factors (among others) such as: around andreporting the individual in
"The person's [i.e., the alleged question to the DA, police, FTCetc.. In
cybersquatter's] intent todivert fact, paying over the money may be your
customers from the mark owner's online best chance ofidentifying the perpetrator
location to a siteaccessible under the so you can initiate a
domain name that could harm the criminalprosecution.
goodwillrepresented by the mark, either Of course, all of this is damage control
for commercial gain or with theintent to which is a VERY poorsubstitute for
disparage the mark, by creating a prevention. So go back to Item 1. and
likelihood ofconfusion as to the source, calendaryour domain name due dates to
sponsorship, affiliation, orendorsement avoid getting into this mess inthe first
of the site; and place.






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